I am Dutch and very happy to be a dutchman. The Netherlands is a progressive country. We’re international, intercultural and curious and we are agile. That’s one of the reasons, that we are one of tle leading countries, when it comes to digitization and other topicsof today.
During our Corona Crisis German SMB are suffering froma great loss of revenues. But in Germany many people are comolaining about the bad internet, which is disrupting the existense of the poor, poor SMB. But the are not creative, brave and active enoughtto change the situation be being agil. They have a monger and not an entrepreneur mindset.
In Holland the SMB has adapted the situation and more and more shop owners start an online shop. Here an Intro of a German article from aha24x7.com, translated: Dutch companies are digital pioneers.
Medium-sized and small businesses in the Netherlands are increasingly taking advantage of the opportunities offered by online sales and are earning accordingly – this year for the first time more than the average for comparable companies in other European countries. In the meantime, 21 percent of the more than 1 million small and medium-sized businesses in the Netherlands already offer their products and services via the Internet, which accounts for a good 12 percent of total turnover. 13 percent of these companies also sell products to customers abroad via the Internet.
This is the result of a survey by the European Union’s annual Digital Economy and Society Index (DESI).
It goes on my nerves, hearing and reading about all the moaning in this country on LinkedIn. Instead of DOING something by developing a MAKE mindset, Germens prefer to drown in their own self-pity. And it so easy, to start to do something special.
In another post I have wtitten about live stream Ecommerce
And in this post there’s a video, which I have copied below ↓
In the video, you can see that a video is recorded directly in a shop. Okay, okay… The triggering is done by a professional, but it shows, that it works. One can present items and tell a story about it, one can present special offers with an QR Code in the video and braodcast it on for expample Instagram or Tik Tok.
This video is stored on my hoster’s server and therefor your data won’t be tracked or collected.
The video is available for download on https://www.alizila.com/video/how-livestreaming-drives-retail-and-e-commerce-success/
One can trigger the customers also offline, by applying a QR Code on the shop window with a text that scanning the QR Code will give an awesome discount, whic is only available when showing the voucher in the store.
At the moment I am discovering Videos 🙂 I am not a professional video guy, but I am learning by doing 🙂 In this video I use my old cam. Therefore, the qwuality is not perfect, but authentic. I got myself a great cam now and a lamp, to make me look less spooky 🙂 But anaway, it is about content.
And I swear (cross my heart anf hope to die!), that this video was made before I found the content under the video. I researched fr QR vouvhers while writing this post.I write and research at the same time, because I get ideas about subjects and details when writing 🙂
Like I wrote before, this came up to my mind before I found the next information below.
There are several providers which offers tools to create vouchers by scannable QR codes:
Create a mobile coupon for your customers. They can show the coupon in your shop to get a free drink or a discount on their purchase. Your visitors can easily share your products on their favourite social networks, like WhatsApp or Facebook.
Drive Customer Engagement
Drive Customer Engagement with 1:1 segmented, personalized incentives
Increase marketing efficiency
Distribute unique coupons at the right time and prevent unprofitable customers from abusing your discounts
The advantages of QR Codes on shop windows
This shows which possibilieties QR codes offer. Vouchers, extra online information, in-store live stream just to name a few. With a little creativity, the sky is the limit 😉
And here a reallive example in a subway station in Taipei. The video was shot eight years ago 🙂